The Eeffectiveness of Academic Administration in Digital Transformation of Art Design Major in Colleges and Universities under Liaoning Province

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The objectives of this research were: (1) to examine the components? for effectiveness? of academic administration in digital transformation of Art Design Major in Colleges and Universities under Liaoning Province; and? (2) to develop managerial guidelines for effectiveness of academic administration in digital transformation of Art Design Major in Colleges and Universities under Liaoning Province.

The research methodology was a mixed methodology research, including qualitative research and quantitative research. The population of the research consisted of 2193 who were administrators, professors, instructors of art design major in colleges and universities under Liaoning Province. The sample size was determined by Krejcie and Morgan?s Table (1970), and obtained by a stratified sampling technique sampling method, totaling 325 samples. The key informants for in-depth interview consisted of seven key informants who were vice presidents of academic administration, professors and lecturers, and key informants for Focus Group Discussion consisted of nine deans of the colleges of art design. All key informants were obtained by purposive sampling method. The instruments used for data collection were a in-depth interviews form, a five-level rating scale questionnaire, and Focus Group Discussions form. The statistics used for data analysis were frequency, percentage, mean, Standard Deviation, and Exploratory Factor Analysis as well as the content analysis was employed.

The? research? findings? revealed? that:? (1)? there? were? five? components? for effectiveness of academic administration in digital transformation of art design major in colleges and universities under Liaoning Province which consisted of academic quality management and talent training, academic administration organization and management, teacher team construction and development, quality assurance and evaluation, and digital teaching resource management; and (2) there were total 32 managerial guidelines for effectiveness of academic administration in digital transformation of art design major in colleges and universities under Liaoning Province which consisted of nine managerial guidelines for component? of academic quality management and talent training;? eight? managerial guidelines for component of? academic administration organization and management; six managerial guidelines for component of teacher team construction and development; four managerial guidelines for component of quality assurance and evaluation; and five managerial guidelines for component of enhancement of digital teaching resource management.